DAYA SAING EKSPOR PRODUK KELAPA INDONESIA DI PASAR INTERNASIONAL

Abstract

This study aims to analyze the competitiveness of Indonesian coconut products in
the world market. This study used secondary data for the export of Indonesian,
Philippine, Indianand World coconut products during theperiod 2000 - 2016. Data
were analyzed by usingTrade Specialization Index (ISP), the Revealed Comparative
Advantage (RCA) and Constant Market Share analysis (CMSA). The results of this
study indicate that the export of Indonesian coconut products tends to increase
every year. Indonesia has a strong competitiveness as an exporting country of
coconut products and very mature categories in the trading of coconut products.
Indonesia and Philippines has a comparative advantage as shown by the positive
value of RCA. Indonesia's competitiveness is heavily influenced by the effect of
standard growth as indicated by the average of positive standard growth values. The
competitiveness of coconut products is also heavily influenced by the effects of
standard growth.